The 2026 Barcelona Open Banc Sabadell — the Trofeo Conde de Godó — has wrapped, and with it Chirpr completed its first full tournament as the official app platform of an ATP 500 event. Across the week, fans didn't just download the app — they came back day after day, with activity tracking the match schedule and deep use of scores, draws, player profiles, and sponsored surfaces.
The week in numbers
- 7,000+ registered fans across iOS and Android
- 200,000+ in-app actions — taps, views, and interactions
- ~6 sessions per fan on average across the week
- 61% of fans returned on multiple days
- 7 languages live in the app for an international audience
- ATP 500 level, with 100,000+ weekly attendees on-site
What the data tells us
Engagement aligned tightly with the order of play, peaking around marquee matches and showing exactly which rounds, players, and features pulled the most attention. That first-party insight — fan demographics, feature usage, sponsor performance, and retention — is the foundation tournaments can use to justify sponsorship pricing, sharpen operations, and build a year-round fan database that lives in their own channel.
Built and deployed end to end
The entire app was designed, built, localized, and shipped to both app stores on Chirpr's Live Event Platform — with live scores, draws, player profiles, push notifications, and sponsored placements — all with zero operational overhead for the tournament team.
Quotes
Mia Albert, Founder & CEO of Chirpr: "Seeing fans return day after day at one of the great clay-court tournaments is exactly what we set out to build. This is proof that an official app can become part of how fans experience the event itself."
Brian Albert, Co-Founder & CTO of Chirpr: "We ran the full stack end to end and the numbers speak for themselves — 200,000-plus in-app actions and a 61% multi-day return rate from a single tournament week. Every one of those interactions is data the tournament now owns."
What's next
The Barcelona Open is the first ATP tournament on the platform — and the model scales to events of any size, across tennis and beyond.
Learn more
See the full platform: https://chirprapp.com/tennis-tournament-platform-deck.html